Simple sales and marketing - for free!
Have you ever noticed how the simple ideas in life are often the most powerful?
Some of the best businesses in the world are based on simple ideas and a little bit of hard work.
The idea on this page offers you a golden opportunity! A chance to gain the edge over your competition, and to gain a sense of satisfaction from a job well done! If this, plus up to as much as £3000 per year extra in your pocket sounds appealing – read on.
The driving school market is changing, and wen the DSA plans are fully realised, it will change beyond recognition with tougher exams and check tests – however, this will also bring tougher competition as more people recognise the potential benefits of running a small driving school. Are you in a position to compete?
Over the next couple of years, the SmartLearners programme (due for re-branding and re-launch in 2010) is set to develop as one of the most comprehensive and well supported systems of driver training in the UK - and we want you to share that success and enjoy the benefits it will bring you.
And here is a simple idea that can help you gain more, and better business FREE!
This idea is simplicity itself. You can gain a unique selling edge over your competitors by linking your lessons to the free SmartLearners course.
Instructors who have a Unique Selling Point to set them apart from the 'average' can charge higher lesson rates.
By linking your lessons to the SmartLearners programme you can charge a higher lesson rate. If you are a SmartDriving member you can make the course even more valuable by using handouts and other extras (and by following the business and training strategies for their use).
Take a look at these figures
If you do 30 hours per week and increase your prices by just £1 per hour by using SmartLearners as a selling point you will gain:
£1200 extra income (assuming 40 hours per pupil)
That's not a bad return for something you can add now free of charge courtesy of SmartDriving!
But how does an extra £3000 or more per year sound?
If you are currently working on an AA, BSM, LDC or other franchise you might be thinking about setting up on your own – and you will gain a lot more when you work for yourself! (Have you ever asked yourself exactly what you are getting for your franchise money?).
If you already have your own business, are your rates the highest in your area?
On the figures shown above you gain £1200 but that is not where the real profit lies.
The increased marketing power that SmartLearners can bring has given some instructors the confidence to increase their base price by up to £3 per lesson, over £4500 per year for the average instructor. This is especially the case when the lessons include the SmartLearners handouts (available free to all SmartDriving members).
Add this to the saving you will make by leaving your current franchise and you could double it!
Now that would bring a smile to your face!
Visit www.smartlearners.co.uk
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